Josh Elledge

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2331 - The Essential Guide to Understanding Your Nervous System and Enhancing Performance with Sondera's Kristen Boss

Josh Elledge

Published on: 27/11/2025

In this episode, **Kristen Boss**—Founder of Sondera, executive coach, and host of *The Kristen Boss Podcast*—shares how her favorite calming hobbies support stress relief and why understanding your personal stress type is essential. She explains how everyday triggers activate the nervous system, influencing leadership, behavior, and decision-making, and emphasizes the importance of regulation practices like pausing and deep breathing. Kristen highlights how nervous system intelligence and self-awareness strengthen resilience and performance, offering insights listeners can explore further at sonderlife.com, in this conversation hosted by Josh Elledge.

Business Growth & ScalingEntrepreneurship & StartupsMeaningful Connections & Sales

2332 - What Swimming Teaches About Direct Mail Success with Zairmail's Wilson Zehr

Josh Elledge

Published on: 27/11/2025

In this episode, host Josh Elledge speaks with Wilson Zehr, Founder and CEO of Zairmail, who shares how lessons from his background as a competitive swimmer translate into effective marketing habits and mindset. He then introduces Zairmail’s technology-driven approach to direct mail, explaining how the platform simplifies campaigns while preserving the unique impact of physical mail in a digital-heavy world. Zehr also breaks down the strengths of different mail formats and directs listeners to helpful resources and special offers available through the Zairmail website.

Business Growth & ScalingEntrepreneurship & StartupsNetworking & Relationship BuildingMarketing & BrandingMeaningful Connections & Sales

2330 - Key Insights for Building High-Performing Organizations with Ninety's Mark Abbott

Josh Elledge

Published on: 26/11/2025

In this episode, host Josh Elledge interviews Mark Abbott, Founder and CEO of Ninety, about how his platform helps small and mid-sized businesses implement business operating systems like EOS. Mark shares his passion for workplace culture, offering insights on trust, forgiveness, and the challenges organizations face as they mature. He also explains how Ninety’s tools, resources, and flexible pricing support alignment, accountability, and long-term organizational growth.

Business Growth & ScalingEntrepreneurship & StartupsNetworking & Relationship BuildingMarketing & BrandingAI and Technology

2329 - How to Communicate Worth in Your SaaS Pricing Using the Value Equation with Product Tranquility's Dan Balcauski

Josh Elledge

Published on: 25/11/2025

In this episode, host Josh Elledge interviews Dan Balcauski, Founder and Principal Consultant of Product Tranquility, to discuss effective pricing strategies for B2B SaaS products. Dan draws on his 20+ years in software to explain common pricing mistakes, the importance of validating customer value, and how strategic pricing models and packaging can drive growth. He also offers practical tools such as the Van Westendorp Price Sensitivity Meter and shares tailored insights around Josh’s product, PodVerified, giving SaaS founders actionable steps and resources to refine their pricing approach.

Business Growth & ScalingEntrepreneurship & StartupsNetworking & Relationship BuildingSaaS