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2363 - Maximizing Impact Through Effective Altruism with Amstadd's Claus Geissendoerfer

Josh Elledge

Published on: 20/02/2026

In this episode, host Josh Elledge interviews Claus Geissendoerfer, Director and Founder of Amstadd and ambassador for Giving What We Can. Claus shares his journey from business success and a passion for sailing to a midlife search for meaning, leading him to effective philanthropy. He discusses the engineering of sailing, personal growth, and how Giving What We Can uses evidence-based approaches to maximize charitable impact. Claus encourages continuous learning, stepping out of comfort zones, and making a difference through effective giving. The episode offers practical advice on purposeful living and impactful philanthropy.

Business Growth & ScalingEntrepreneurship & StartupsDigital AgeAdvertising

2297 - How AI and Mobile Apps Are Redefining the Future of Shopify and E-Commerce with Domaine's Mac King

Josh Elledge

Published on: 24/10/2025

In this episode, host Josh Elledge speaks with Mac King, Co-Founder and Chief Revenue Officer of Domaine, about how AI and Shopify are transforming the e-commerce landscape. Mac shares insights on using AI to boost product discoverability, personalize shopping experiences, and expand into the growing B2B market. He also discusses the resurgence of branded mobile apps for customer loyalty and engagement, offering practical strategies for brands to stay innovative and competitive online.

Business Growth & ScalingEntrepreneurship & StartupsAI and TechnologyAdvertising

2281 - The Future of Digital Ads: Reducing Carbon Emissions and Driving Results with Boa's Avril Tomlin-Hood

Josh Elledge

Published on: 08/10/2025

In this episode, Josh Elledge interviews Avril Tomlin-Hood, CEO and Founder of boa, a sustainable digital media buying agency. Avril discusses how boa helps purpose-driven brands reduce the carbon footprint of digital advertising while improving campaign performance, highlighting trends like AI, data privacy, and eco-friendly media strategies. She also shares her personal passions, introduces her podcast *In With The New*, and offers ways for listeners to connect and learn more.

Business Growth & ScalingEntrepreneurship & StartupsAI and TechnologyDigital AgeAdvertising

2337 - Why Authenticity Matters More Than Ever in Advertising with FPW Media's Owen Garitty

Josh Elledge

Published on: 17/07/2025

In this episode of The Thoughtful Entrepreneur, host Josh Elledge chats with Owen Garitty, Founder and CEO of FPW Media, about the critical role of authenticity in modern marketing. Owen shares how stepping away from tech through gardening fuels his creativity, and he offers insights into how FPW Media blends AI, film production, branding, and experiential marketing to deliver emotionally resonant campaigns. He also warns against over-reliance on AI-generated content, emphasizing that genuine human storytelling is still the key to building lasting brand trust.

Marketing & BrandingAI and TechnologyAdvertising