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2301 - Crafting Compelling Narratives By Making Your Brand’s “Why” Shine with A Good Reputation's Renee Frojo

2301 - Crafting Compelling Narratives By Making Your Brand’s “Why” Shine with A Good Reputation's Renee Frojo

2301 - Crafting Compelling Narratives By Making Your Brand’s “Why” Shine with A Good Reputation's Renee FrojoJosh Elledge
Published on: 27/10/2025

In this episode, host Josh Elledge interviews Renee Frojo, Bay Area brand storyteller and founder of A Good Reputation, about the art of authentic, purpose-driven storytelling. Renee shares her journey from journalism to entrepreneurship and explains how uncovering a brand’s “why” helps businesses connect emotionally with their audiences. She also discusses the growing importance of mission-driven branding, the need for intentional rest to sustain creativity, and offers insights for building meaningful, values-based brand reputations.

Business Growth & ScalingMarketing & BrandingStorytelling
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2173 - Overcoming Imposter Syndrome and Establishing Authority as an Expert in Business with Christine Blosdale

2173 - Overcoming Imposter Syndrome and Establishing Authority as an Expert in Business with Christine Blosdale

2173 - Overcoming Imposter Syndrome and Establishing Authority as an Expert in Business with Christine BlosdaleJosh Elledge
Published on: 04/05/2025

In this episode, host Josh Elledge interviews Christine Blosdale, an Expert Authority Coach and international media expert, on the power of authenticity in building trust and authority. Christine shares how embracing your true self—both professionally and personally—can deepen audience connections and overcome challenges like imposter syndrome. She also opens up about her interests, from TikTok to the show "Hoarders", highlighting the value of being relatable and real.

Business Growth & ScalingEntrepreneurship & StartupsMarketing & BrandingStorytelling
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2168 - The Bold New Approach to Public Relations with Don’t Be a Little Pitch's Bryce North

2168 - The Bold New Approach to Public Relations with Don’t Be a Little Pitch's Bryce North

2168 - The Bold New Approach to Public Relations with Don’t Be a Little Pitch's Bryce NorthJosh Elledge
Published on: 29/04/2025

In this episode, host Josh Elledge interviews Bryce North, CEO of "Don't Be a Little Pitch," about the evolving world of public relations. Bryce emphasizes the power of storytelling, trust, and personal branding in building long-term success, drawing inspiration from Gary Vaynerchuk’s branding philosophy. He also discusses the value of niche media, patience in PR, and invites listeners to connect for deeper insights.

Business Growth & ScalingMarketing & BrandingPublic RelationsStorytelling
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2149 - Boost Business and Authority through Storytelling with Same Page Publishing's Aurora Winter

2149 - Boost Business and Authority through Storytelling with Same Page Publishing's Aurora Winter

2149 - Boost Business and Authority through Storytelling with Same Page Publishing's Aurora WinterJosh Elledge
Published on: 19/04/2025

In this episode, host Josh Elledge talks with Aurora Winter, founder of Same Page Publishing, about the transformative power of writing a book. They discuss how writing can clarify one's message, establish authority, and create business opportunities, with Aurora introducing her "Spoken Author Process" to turn experiences into compelling narratives. The episode highlights the potential of a well-crafted book as a powerful marketing tool, emphasizing the importance of a strategic book launch and a solid business plan for success.

Business Growth & ScalingStorytellingBook Publishing
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