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Capturing Authentic Engagement - The New Era of Marketing in 2025 with Profitable Impact Academy's Kat Halushka

2199 - Capturing Authentic Engagement - The New Era of Marketing in 2025 with Profitable Impact Academy's Kat Halushka

June 04, 20253 min read

Mastering Marketing and Public Speaking with Profitable Impact Academy’s Kat Halushka

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On a recent episode of The Thoughtful Entrepreneur, host Josh Elledge welcomed Kat Halushka, international mentor, speaker, and co-founder of Profitable Impact Academy. Kat shared her remarkable journey from launching a six-figure marketing agency to becoming a high-impact public speaking coach. With a passion for authentic connection and storytelling, Kat delivers a fresh perspective on how entrepreneurs can amplify their marketing efforts through public speaking.


The Power of Storytelling in Marketing

Kat began by discussing her personal love for pickleball—a hobby she picked up recently—and how such personal touches humanize entrepreneurs in the eyes of their audience. She believes that marketing success stems from more than polished campaigns; it’s rooted in storytelling and authenticity. Her evolution from running a digital agency to co-founding Profitable Impact Academy was fueled by recognizing that speaking, not just selling, was the most effective growth lever for entrepreneurs.

At Profitable Impact Academy, Kat helps business owners build one powerful talk that works across platforms—from webinars and podcasts to in-person events. By teaching people to speak with intention, Kat enables entrepreneurs to attract ideal clients without resorting to aggressive sales tactics. She champions the idea of “speaking to convert” while maintaining a connection-first mindset.

Kat also emphasized the importance of consistency on social media—advising entrepreneurs to document their journey rather than overthink content creation. She and Josh agreed that showcasing both personal and professional moments fosters trust and resonance in a saturated online world. In today’s marketing landscape, authenticity wins over polish.


About Kat Halushka

Kat Halushka is an international mentor, speaker, and coach. After moving to Canada, she built a six-figure marketing agency from scratch in under a year—only to sell it soon after to pursue her true calling: helping entrepreneurs grow businesses that support their ideal lifestyle. Over the past two years, Kat has spoken on over 200 stages and has generated more than $1 million in revenue through those appearances.

About Profitable Impact Academy

Profitable Impact Academy helps entrepreneurs master the art of public speaking as a business growth tool. Through their signature programs like the Profitable Speaker Bootcamp, the Academy empowers business owners to craft compelling talks that consistently attract and convert clients across multiple platforms.

Links Mentioned in this Episode

Episode Highlights

  • How pickleball taught Kat the importance of balance and connection

  • Why public speaking is a scalable, repeatable client attraction system

  • The difference between content creation and content documentation

  • How authenticity outperforms polished perfection on social media

  • The structure of the Profitable Speaker Bootcamp and its transformative results


This episode offers entrepreneurs a compelling case for using public speaking as a marketing vehicle. With Kat Halushka’s insights, business owners can shift from chasing leads to attracting them—by telling their story, staying consistent, and showing up authentically across platforms.

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👋 30-year veteran journalist, serial entrepreneur & B2B relationship-builder • 🎙️ Host, The Thoughtful Entrepreneur (2,200+ episodes) • 🚀 Founder, UpMyInfluence (2x 7-figure companies) • 📺 2,500+ media appearances (TV, radio, Forbes, columnist) • 🤝 Fractional CRO & B2B networking strategist (helped 250+ founders land high-value clients—no cold outreach) • 🐕 Dog lover, advocate for real human connection

Josh Elledge

👋 30-year veteran journalist, serial entrepreneur & B2B relationship-builder • 🎙️ Host, The Thoughtful Entrepreneur (2,200+ episodes) • 🚀 Founder, UpMyInfluence (2x 7-figure companies) • 📺 2,500+ media appearances (TV, radio, Forbes, columnist) • 🤝 Fractional CRO & B2B networking strategist (helped 250+ founders land high-value clients—no cold outreach) • 🐕 Dog lover, advocate for real human connection

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